Innovation & Incentives | Direct Mail | Postage Incentives

Postage incentives & print innovations that will make a big difference to your direct mail campaigns

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TryMail - FREE postage
up to 50,000 items

Retailer/Etailer incentive
up to 25% discount over
baseline

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about us

What we offer

We can save you up to 20% on postage

Postage incentives aren’t just limited to total volume. YoY growth and creative innovations are available for postage credits too.

Why not try a new format and save money?

22% increased response rates

Challenge your control format through print innovations, just a few subtle changes could increase response by as much as 22%.

Earn up to 15% free prospect data

Leverage data from Transactional, Lifestyle, and Specialist sources available in the entire data market, create customised plans that combine response and scale according to your specific goals.

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services

What we deliver

FTU credit forecast 2024

Free eye tracking

As part of our package, we offer a Free Eye tracking service.

The benefit of Eye tracking is how it captures the

pre-attentive processing, and the phase of vision that occurs during the first 3-5 seconds of viewing, before conscious post-attentive vision is triggered.

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clients

How it works for our clients

"Working with I&I has been great, the FTU and TIS incentives saved us over £15,000 in 2022. We’re continuing to work with I&I on new projects in 2023"

Phillipa / Marketing Director

“I&I made the entire process smooth and stress-free. We received a postage credit worth £25,000”

Tom / Head of Performance

“I&I made some subtle changes to our creative & format which improved conversion rates by 22%.”

Amy / Marketing Manager